Lee Yonish - Head of Research

Lee brings over 10 years of primary research experience to Workwise Communication. Lee has worked extensively in the marketing research field, where she has managed both custom and syndicated studies. She spent three years leading research efforts in the technology sector ? first at Forrester Research and later at META Group (now Gartner Group) ? guiding methodologies, designing survey tools, and delivering business insights to clients in the retail, travel, and media industries. More recently, as a consultant to Consumer Health Sciences, Lee directed a variety of research projects based off of the National Health and Wellness Survey ? a large-scale, patient-based study ? providing pharmaceutical clients with critical information about their brands. Lee obtained a BA in Anthropology from University of Virginia May 1997.